Author name: Bill Kenney

Career Opportunities, Uncategorized

Career Opportunity: Business Research Associate

Business Research Associate All appropriate candidates can apply directly to Kelly Kenney (Kelly@meetroi.com). Candidates should include their resume, references related to business research work, and their current availability. Preface: MEET is a results-based organization. We collaborate to set realistic expectations and milestones around projects and you manage your schedule to achieve them. Company Overview MEET helps growth companies and economic development agencies effectively exhibit at trade shows. We change outcomes by helping clients engage and enroll quality prospects in-person. We develop strategy, provide staffing, secure speaking opportunities, enroll prospects, set appointments, and measure results. Our focus is on continually improving each client’s event participation ROI. Position This is an independent contractor position. This position is responsible for managing ongoing business research projects across several clients. The ideal candidate is a detail-oriented, curious, and forward-thinking team player with the ability to turn event, market, and competitor data into insightful strategy maps. Once a strategy is set, continuously tracking identified segments to capture periodic opportunities that may present. This position also includes industry and competitive intelligence research as well as monitoring of RFP portals.  The role requires effective communication to MEET, the ability to manage multiple projects and creating tracking processes where appropriate. Yup, that means build the airplane while you’re flying it! Position Responsibilities Collaborate closely with MEET management to identify & align on research needs Prioritize research based on client objectives, resources & deliverables Manage timelines and milestones Communicate clearly and in an effective manner with MEET Assess multiple layers of identified data, prioritize on relevance to remove unnecessary inputs and present a cohesive recommendation based on discover insights   Manage client dashboard reporting needs, with a focus on providing well-thought-out insights and analyses Prioritize ad-hoc data requests and troubleshooting implications for our internal team members Utilize all the appropriate MEET and customer software and systems Establish best practices for improving our research processes Key Attributes 1-2 years of work experience in business research or relevant experience Ability to conduct critical analysis and identify key insights Proficiency in Microsoft Excel is a must (Bonus Points for Google Sheets) Strong written, verbal and visual communication skills Responsible for documenting standards and best practices methods Proactive and self-motivated Entrepreneurial, enthusiastic and client-focused Excellent problem-solving skills High level of accuracy and attention to detail Ability to multitask, prioritize and perform under tight deadlines Start Date Immediate Work Location Flexible Hours per week Flexible Compensation TBD based on experience and productivity How to apply: Contact Kelly Kenney at kelly@meetroi.com or +1 (860) 490-9550.

Workshops and Webinars

LOCALIZING COMMUNICATION: Connect with and Enroll Trade Show Participants

LOCALIZING COMMUNICATION: Connect with and Enroll Trade Show Participants A conversation with Fernanda Ave, Partner and the Intercultural Communication Specialist at Mirrai International Join us for this June 26, 2018 webinar. More info and register here. It doesn’t matter what you say, it’s what the listener hears that counts. Many companies have made the mistake of assuming that the marketing that has been successful in their current markets will be successful in their next. Communicating effectively is not easy when you’re in your home market. Communication becomes considerably more difficult when you enter new markets. Understanding the nuance of local customers and communication in each market that you operate is critical to sales and retention success. A localization strategy is a unique market approach a company takes to address purchasing habits, customer behaviors and overall cultural differences in each country it does business. When a business enters a new foreign market, it can be challenging to give buyers in that country a customer experience that feels familiar and comfortable to them. Creating country-by-country localization strategies ensures customers abroad benefit from the same quality experience they would expect from a local business. In this workshop, we’ll particularly focus on the challenges and best practices in localizing communication for trade shows and in-person events. Join us an learn the latest tips to localize your communication. Workshop Outline Setting the table Common challenges Best practices and strategies for successfully localizing you communication Your questions Our webinars and services are geared toward helping B2B growth companies gain fast traction in new markets and develop reliable streams of high-quality prospects. Feel free to share this invitation with others. Space is limited. Sign up today!!   ABOUT Fernanda Ave (fernandarca@mirrai.ca) is a Partner and the Intercultural Communication Specialist at Mirrai International, a Vancouver based consulting company focusing in connecting businesses between Canada and Latin America.  Originally from Brazil, Fernanda lived in the USA and Italy before moving to Vancouver. Mirrai International (mirrai.ca) is a consulting company that helps businesses be successful in an international market. We help our clients in all the steps of their new venture, including market research, marketing strategies, branding and helping them to connect with potential clients and suppliers. Mirrai also organizes business missions to stimulate the exchange of ideas, networking and discovering new technologies. Bill Kenney (bill@meetroi.com) is the founder and client advocate for MEET. Bill has more than 30-years of experience in trade shows and in-person marketing as a participant, exhibitor, organizer, host, and consultant. He is a frequent and sought after speaker on many market entry and client acquisition topics. MEET (meetroi.com) helps B2B growth companies and pavilion hosts effectively leverage at trade shows and in-person events. MEET’s processes help its clients ramp-up sales quickly and maintain a steady stream of high-quality prospects going forward.

Exhibitor Tips, Pavilions, Return on Investment, Workshops and Webinars

2018 MEET Webinar Schedule

note: hyperlink takes you to the registration or recording January 24 TIRED OF WASTING TIME AND MONEY ON TRADE SHOWS? How to Accelerate Sales February 15 February 20 PAVILION PITFALLS: Move from Greek Tragedy to Business Recruiting HERO! EVERYONE IS NOT A PROSPECT: How to Focus & Win at Trade Shows March 26 FIND AND SELECT THE BEST TRADE SHOWS FOR PARTICIPATION AND EXHIBITING April 27 BOOTH BAIT: Are You Attracting Flies or Prospects? May 15 May 30 Scale Now: Entering the U.S. Market through Trade Shows and In-Person Events 5 Reasons Why Your Salespeople Should Never Be in Your Booth and What to Do About It June 26 Localizing Communication: Connect with and Enroll Trade Show Participants July 26 Preparing Your Team: Setting Everyone Up for Success at Trade Shows and In-Person Events August 22 Leveraging the Entire Trade Show: Uncovering and Exploiting All Components and Added Value September 19 Nail the Follow-Up: Close More Sales October 23 Walking the Trade Show Floor: How to Get Value When You Can’t Exhibit November 19 Making a Kick-Ass Exhibit: Everything You Need to Know About Developing a Great Booth December 18 Benchmarks, Goals, Metrics, and ROI: Everything You Need to Know About Measuring Trade Show Results MEET helps growth companies effectively exhibit at trade shows. Contact Bill Kenney for a complimentary consultation at bill@meetroi.com or +1 (860) 573-4821.

Exhibitor Tips, Return on Investment, Uncategorized, Workshops and Webinars

Webinar: Tired of Wasting Time and Money on Trade Shows?

Tired of Wasting Time and Money on Trade Shows? 8 Keys to Improving Your Exhibiting ROI Wednesday, January 24, 2018 Noon – 1:00 PM EST (U.S. East Coast Time) REGISTER Are you frustrated by poor trade show performance? If so, you won’t want to miss this webinar where we’ll reveal the 8 keys to improving the return on your trade show investment. Everyday business and sales executives complain about their poor ROI from trade shows. Utilized well, trade shows are one of the most efficient ways to fill the sales pipeline with quality prospects. Unlike many forms of marketing that are “passive,” success in trade shows requires “active” engagement and participation. Join us for this webinar where we’ll discuss high-impact trade show strategies such as: Show and mode selection The attraction of volumes of quality prospects Effective team utilization Follow-up and conversion Most important though, we want to answer your questions so please make sure that you come with a few. MEET helps growth companies effectively exhibit at trade shows. Contact Bill Kenney for a complimentary consultation at bill@meetroi.com or +1 (860) 573-4821.

Uncategorized

HIRING: Business Research Associate

Position Summary: This position is responsible for managing ongoing business research projects across several clients. The ideal candidate is a detail-oriented, curious, and forward-thinking team player with the ability to turn event, market, and competitor data into insightful strategy maps. Once a strategy is set, continuously tracking identified segments to capture periodic opportunities that may present. This position also includes industry and competitive intelligence research as well as monitoring of RFP portals.  The role requires effective communication to MEET, the ability to manage multiple projects and creating tracking processes where appropriate. Yup, that means build the airplane while you’re flying it!   All appropriate candidates can apply directly to Bill Kenney (bkenney@myeeteam.com). Candidates should include their resume, references related to business research work, and their current availability.   Preface: MEET is a results-based organization. We collaborate to set realistic expectations and milestones around projects and you manage your schedule to achieve them.   Company Overview MEET helps growth companies and economic development agencies effectively exhibit at trade shows. We change outcomes by helping clients engage and enroll quality prospects in-person. We develop strategy, provide staffing, secure speaking opportunities, enroll prospects, set appointments, and measure results. Our focus is on continually improving each client’s event participation ROI.   Position This is an independent contractor position. This position is responsible for managing ongoing business research projects across several clients. The ideal candidate is a detail-oriented, curious, and forward-thinking team player with the ability to turn event, market, and competitor data into insightful strategy maps. Once a strategy is set, continuously tracking identified segments to capture periodic opportunities that may present. This position also includes industry and competitive intelligence research as well as monitoring of RFP portals.  The role requires effective communication to MEET, the ability to manage multiple projects and creating tracking processes where appropriate. Yup, that means build the airplane while you’re flying it!   Position Responsibilities Collaborate closely with MEET management to identify & align on research needs Prioritize research based on client objectives, resources & deliverables Manage timelines and milestones Communicate clearly and in an effective manner with MEET Asses multiple layers of identified data, prioritize on relevance to remove unnecessary inputs and present a cohesive recommendation based on discover insights   Manage client dashboard reporting needs, with a focus on providing well-thought-out insights and analyses Prioritize ad-hoc data requests and troubleshooting implications for our internal team members Utilize all the appropriate MEET and customer software and systems Establish best practices for improving our research processes   Key Attributes 1-2 years of work experience in business research or relevant experience Ability to conduct critical analysis and identify key insights Proficiency in Microsoft Excel is a must (Bonus Points for Google Sheets) Strong written, verbal and visual communication skills Responsible for documenting standards and best practices methods Proactive and self-motivated Entrepreneurial, enthusiastic and client-focused Excellent problem-solving skills High level of accuracy and attention to detail Ability to multitask, prioritize and perform under tight deadlines Start Date Immediate Work Location Flexible Hours per week Flexible   Compensation TBD based on experience and productivity How to apply: Contact Bill Kenney at bkenney@myeeteam.com or +1 (860) 573-4821

Pavilions, Workshops and Webinars

Pavilion Pitfalls: Watch the Video

Pavilion Pitfalls Move from Greek Tragedy to Business Recruiting HERO!   The intent of this workshop is to help economic development executives and business recruiting professionals to develop much better production from their trade show participation and pavilions.   When it comes to effectively hosting trade show pavilions we hear many challenges from economic development and business recruiting executives, including finding and selecting the best events, attracting and enrolling a steady stream of the best prospective ventures to recruit to their marketplace, and activating and optimizing how their client companies leverage the pavilion exhibiting opportunity.   Workshop Outline Purpose and goals Common challenges Solutions for your success Measuring results and adjusting Your questions

Pavilions, Workshops and Webinars

Pavilion Pitfalls: Webinar Sign-up

Pavilion Pitfalls Move from Greek Tragedy to Business Recruiting HERO!   The intent of this workshop is to help economic development executives and business recruiting professionals to develop much better production from their trade show participation and pavilions.   When it comes to effectively hosting trade show pavilions we hear many challenges from economic development and business recruiting executives, including finding and selecting the best events, attracting and enrolling a steady stream of the best prospective ventures to recruit to their marketplace, and activating and optimizing how their client companies leverage the pavilion exhibiting opportunity.   Workshop Outline Purpose and goals Common challenges Solutions for your success Measuring results and adjusting Your questions   Feel free to share this invitation with others. Space is limited. Sign up today!!   About MEET Most marketing dollars are spent with the hope of someday getting face-to-face with the target prospect. Trade shows deliver the most efficient way to this objective yet pavilion hosts squander this opportunity. MEET helps economic development agencies that host trade show pavilions improve business recruiting, drive return on investment, and activate pavilion client business exhibitors. MEET changes outcomes by engaging and enrolling quality prospects cost effectively. We develop and execute trade show strategy, provide staffing, secure speaking opportunities, support sales and measure results. Our only goals are to maximize your event participation return on investment and positively impact job creation in your region.

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