MEET helps international B2B companies gain traction and scale in the U.S. through trade shows, events, and strategic connections
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Trade Show Strategy Plan 101: Set Up Your Sales Team Up for Success

December 14, 2018

With 50+ years of trade show and in-person event experience, we know salespeople play a critical role in your trade…

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Factoring in Display Costs to your Trade Show Strategy Plan

December 12, 2018

Every trade show strategy plan starts with a careful calculation of ROI.  A variety of cost considerations go into this…

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3 Steps to Preparing an Effective Trade Show Display: A Conversation with Joe Bottone Part 2

December 5, 2018

We’re thrilled to share Part 2 of our discussion with Joe Bottone, President of CDS Displays on the topic: Making…

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4 Common Challenges to Effective Trade Show Displays: A Conversation with Joe Bottone of CDS Part 1

December 3, 2018

In late July, our team at MEET launched an exciting series: Coffee and Conversation, periodic live-stream interviews with experts and…

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Activating your Trade Show Strategy Plan for Effective Follow-up

November 28, 2018

At MEET, we’re not shy about emphasizing the importance of follow-up in any trade show strategy plan. Shows can be…

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A Trade Show Strategy Plan for Outside the Booth

November 21, 2018

When devising a trade show strategy plan, there’s good reason to focus on your booth. After all, it’s your marketing…

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Inform your Trade Show Strategy Plan with Competitive Intelligence

November 19, 2018

We’re thrilled to share first-hand tips on how to inform your trade show strategy plan with competitive intelligence from our…

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Kelly Kenney on Keeping Open and Staying Focused on the Trade Show Floor

November 13, 2018

We’re thrilled to share Part 2 of our discussion with Kelly Kenney, Strategic Partnership and Trade Show Ninja at MEET….

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Walking the Trade Show Floor, How to Get Value When You Can’t Exhibit Part 1

November 8, 2018

In late July, our team at MEET launched an exciting series: Coffee and Conversation, periodic live-stream interviews with experts and…

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Differentiate your Trade Show Strategy Plan through Follow-up

November 4, 2018

When devising a trade show strategy plan, your primary goal is to maximize ROI. This requires carefully crafting buyer personas,…

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