MEET helps international B2B growth companies soft land and scale through trade shows
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The Argument for Soft-landing U.S. Market-Entry

October 2, 2019

  In weighing the risks and rewards of U.S. market-entry, the golden rule of financial investing holds true: “never invest…

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Overcoming the Hurdles to U.S. Market Entry

September 25, 2019

U.S. market entry is a rite of passage for many international scaling firms—particularly those in advanced technology. An outcome of…

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The Trick to Getting Past Gatekeepers in B2B Sales

September 20, 2019

Gatekeepers are hired to protect C-suite executives. While not the Queen of England, the myriad of responsibilities juggled by C-suites…

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Setting C-suite Appointments like a Boss

September 17, 2019

Setting appointments with CEOs, COOs, CFOs, CIOs, CTOs, CISOs, CMO’s and other organizational leaders are the lifeblood of B2B sales….

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Steps to Ensuring High-quality Conversation at Trade Shows

September 9, 2019

High-quality conversations at trade shows and in-person events are like buried treasure. It’s rare that you stumble upon them. It…

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Getting in the Mindset for Trade Show Success

September 6, 2019

At MEET, we focus on helping B2B growth companies soft-land and scale in the U.S. through trade shows and in-person…

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Why Good Conversation Delivers ROI

August 30, 2019

The art of making good conversation has been studied for centuries. And while everyone seems to have their own twist,…

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Build your Bullpen to Maximize Trade Show ROI

August 26, 2019

When sales leaders are asked where they get their referrals, close to 100% will answer from past or existing customers….

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Market Entry and the Art of Staying Nimble

August 12, 2019

The famous hockey player Wayne Gretzky was once asked by a reporter: “What makes you better than other players on…

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Beating the Competition as a Scaling Firm

August 12, 2019

Understanding your competition and how to differentiate in a new market is critical for any scaling firm. Beating the competition,…

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